Nathan Baschez is the cofounder and CEO of AI word processor Lex. He cofounded Every, was the first employee at Substack, and co-created Product Hunt.
The strategy behind the news, in as few bullet points as possible
We’re launching a new series to bring you along the journey of figuring out Every’s visual identity! The first episode (which is longer tha
Opening a marketplace creates complicated new tradeoffs
Six attributes of high-traction startups
“We want people to live off their art” - Chief R&D Officer Gustav Söderström
Reacting to the news of Slack’s purchase by Salesforce, Nathan gets into the different opportunities in hardware vs. software and Dan goes d
A post-mortem for a failed prediction, and a failed startup
And what content creators can learn from open-source developers
Nathan and Dan discuss how a new kind of media business model requires them to rethink how to fairly compensate writers for the bundle. Ho
A Book Review of “Mastering the Market Cycle”
My recent interview with Jesse Beyroutey solidified a hunch that I’ve been nursing for awhile: Incentive alignment is one of the most import
The founder of Universe joins us to discuss how to democratize website creation
The Consumer Social innovator on how audiences become communities — and how you should monetize them
It’s weird, but in some ways, side projects require better strategy than regular businesses. They’re so easy to quit. Even if you love it, y
Recent news from TikTok, ConvertKit, and Ditto reveal an emerging new funnel for music creators to directly acquire, engage, and monetize fans.
A mind-expanding conversation with Kat Tenbarge
European countries have built a robust social and economic safety net for creators. Why not the US?
BitClout is a new service that allows anyone to create a publicly-tradable token. Will it work? What effect could it have?
Also: Patreon’s push towards creator equity, SMS platforms for creators, podcast advertising consolidation, and more
Li Jin, who co-hosts Means of Creation with Nathan, comes on the show to discuss the economics of her partnership with Every. How did you
Read to the end for how women face unique challenges in the passion economy
Three Shorts: Facebook Portal — back from the dead!; an advertising arbitrage opportunity; a funny story about the power of incentives
Decoding Apple's intentions
Geoff Atkinson, the former SVP Marketing at Overstock, explains how strategy shifts can emerge through experimentation
