Nathan Baschez is the cofounder and CEO of AI word processor Lex. He cofounded Every, was the first employee at Substack, and co-created Product Hunt.
Ian Borthwick’s secrets of influencer marketing
Strategy’s most famous theory could be wrong
Hiten Shah on why “garbage in, garbage out” applies to strategy, too.
A new conduit for knowledge of business strategy
Gumroad’s founder shares what he’s learned about strategy, product, and growth.
Six attributes of high-traction startups
A guide to Porter’s “Five Forces” framework—through the lens of Spotify
Li Jin, who co-hosts Means of Creation with Nathan, comes on the show to discuss the economics of her partnership with Every. How did you
Also: Facebook’s take on short-form music creation, Charli D’Amelio’s distribution power, influencer marketing on Clubhouse, and more
The return of Three Shorts!
We made a bundle, and you're grandfathered in!
After reading Dan’s Superorganizers profile on people person Peter Boyce, Nathan wonders why his hands-on approach to social and business ca
Dan and Nathan discuss the art and science of starting a newsletter business. And how they’re probably more on the art side than you might g
Nathan and Dan discuss how they test for what kind of content resonates. P.S. — Here’s the essay on Oatly’s marketing by Nat Eliason just p
You probably can't have your cake and eat it too. But that's just fine.
Read to the end to learn how a business model changed a company culture
“As a player, you actually earn 2-3x more than an entry-level job” - Gabby Dizon, co-founder of Yield Guild Games
YouTube revealed $30B in creator payouts and is incentivizing creators to use “Shorts”, an OnlyFans-like platform connecting foodies with chefs, and more
Short-form premium video is here to stay.
As the Everything bundle grows, Nathan’s focus seems to have disappeared. Dan helps him troubleshoot, and by the end of the episode, we deci
Lessons from ecology’s “competitive exclusion principle”
The founder of Universe joins us to discuss how to democratize website creation
Hey! Something special today :) I always wanted to release the raw audio of the interviews I do. But part of the magic of the original inter
Using the exciting new launch of Ask Jerry as a springboard, Nathan and Dan parse out the importance of radical self-inquiry in business, an
